What is the Robots.txt and Why is it Important for SEO?

The primary function of search engines is to crawl the world wide web for new content and then to categorize, index, and list that content so it can be provided to search engine users. Search engines scan websites by following links from one site to the next, eventually crawling their way across millions of links and web pages. As an SEO Agency, we use Robots.txt to allow Google and other search engines to access specific areas of your website.

The program that search engines use to crawl a website is a “spider,” which looks for a website’s robots.txt file as soon as it arrives, before starting to crawl. If a file is found, the spider reads this file and uses its information to crawl its way across the site. Here’s what you need to know about your robots.txt file and why it’s critical for search engine optimization (SEO).

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